Safety Initiatives

Basic Approach to Safety

Basic Approach to Safety

Basic Approach to Safety

Three Viewpoints of Safety Initiatives

Aiming to achieve a safe and accident-free automotive society from the three viewpoints of vehicles, people, and roads and infrastructure, Mazda is promoting safety initiatives.

Mazda's Safety Initiatives and Primary Safety Technologies

Accident reduction
Injury reduction

Accident prevention only for certain mode only
(Active Safety technology)

Mitigation of risk/damage from the accident
(Pre-Crash Safety technology)
Minimizing injuries in accidents
(Passive Safety technology)
Vehicles Alerts drivers to potential danger
  • Monitoring systems for vehicles approaching from behind on either side: Blind Spot Monitoring (BSM)/Rear Vehicle Monitoring (RVM) system
  • Rear Cross-Traffic Alert (RCTA)
  • Emergency Signal System (ESS)
  • Lane Departure Warning System (LDWS)
  • Front Obstruction Warning (FOW)
Supports to avoid danger
  • Brake assist and EBS
  • 4-wheel antilock braking system (4W-ABS)
  • Dynamic Stability Control (DSC)
  • Brake Override System (BOS)
Provides driving support
  • Parking assist system
  • Intelligent Drive Master (i-DM)
Supports both safety and 'Driving Pleasure'
  • SKYACTIV-CHASSIS: A newly developed front strut and rear multi-link suspension system; a lightweight cross member with high rigidity
  • Inter-car distance control feature: Mazda Radar Cruise Control System
  • Adaptive Front Lighting System (AFS)
  • High Beam Control (HBC)
  • Power windows with injury prevention function
  • Water-repellent window glass
  • Improved front field vision
  • Organ-style accelerator pedal
Minimizes damage in an accident
  • Smart Brake Support (SBS)
  • Smart City Brake Support (SCBS)
  • Acceleration Control for AT
Helps to protect drivers/passengers in accidents
  • SKYACTIV-BODY Straightened basic frame and continuous framework, multi-load path structure, front frame molded into a cross shape,ultra-high-tensile steel bumper frame
  • Curtain and front airbags
  • Soft interior to absorb impacts
  • Seats designed to reduce impacts to the neck / rear seats that resist against luggage flying forward
  • Pre-tensioners and load-limiter seatbelts
  • Collapsible brake pedal
  • ISO-FIX-compliant child seat
anchoring point
  • Impact-absorbing steering column
Minimizes damage in an accident with pedestrians
  • Impact-absorbing bumpers
  • Impact-absorbing hood
  • Active hood
People Safety education
  • Safety-related exhibitions at the Mazda Museum
  • Traffic safety awareness quiz website for children
  • Presentation of safety technologies at various events
Roads and infrastructure Initiatives for a safe society
  • Intelligent Transport Systems (ITS)
  • Smart Traffic Flow Control
  • ITS Spot services
  • ASV-5
  • Road-vehicle communication ITS(DSRC)
  • World's first demonstration tests for the tram-to-vehicle communication ASV in Hiroshima
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