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Mazda Launches Special 'Navi Edition' Axela in Japan

- Features highly functional HDD navigation system with rear view monitor and digital television tuner -

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HIROSHIMA, Japan—Mazda Motor Corporation today launched a special edition version of the Mazda Axela (known overseas as the Mazda3) sports compact in Japan. The special edition Mazda Axela Navi Edition is available at all Mazda, Mazda Anfini and Mazda Autozam dealerships throughout Japan from today.


Mazda Axela Sport 20S Navi Edition (with i-stop)
Mazda Axela Sport 20S Navi Edition (with i-stop)


The Mazda Axela Navi Edition comes with a highly functional HDD navigation system, which includes a "one-seg" terrestrial digital television tuner and a rear view monitor. Additionally, the 2.0-liter models also feature an exclusive Bose® sound system, which was developed specially for the Axela, and Mazda's Adaptive Front Lighting System (AFS) that aids nighttime driving by automatically turning the headlights in response to steering wheel angle and vehicle speed. The Axela Navi Edition is attractively priced at approximately 150,000 yen less than a similarly equipped base model. The 1.5-liter models qualify for a 50-percent tax reduction and the 2.0-liter models qualify for a 75-percent tax reduction under Japan's eco-car tax reduction program.


Main features of the special edition Mazda Axela Navi Edition

O: Special equipment
(Standard): Standard equipment on the base model

  Navi Edition
Sport (hatchback) Sedan
15C 15S*1 20S 15C 20E
HDD navigation system*2& rear view monitor O O O O O
Bose®sound system*3     O   O
Adaptive Front Lighting System (AFS)     O   O
Multi-information display (color LCD) O (Standard) O O O
Advanced Keyless Entry & Push Button Start System*4 with two Advanced Keys   O (Standard)   (Standard)
Dark tinted glass O (Standard) (Standard) O (Standard)
Discharge headlights*5   (Standard) O   O
17-inch alloy wheels with 205/50R17 89W tires     O    
Flexible floor board & net   O      
LED rear combination lights   (Standard) (Standard) O (Standard)
  • *1: The base model is the 1.5 S Style with 16-inch wheels
  • *2: Includes "one-seg" terrestrial digital television tuner with printed antenna, AM/FM radio, CD and DVD player, rear view monitor (parking assist system) and auxiliary jack
  • *3: AUDIOPILOT2, 10-speaker system with sub-woofer
  • *4: Includes answer-back function and automatic rear liftgate (Sport), automatic trunk lid (Sedan)
  • *5: Bi-xenon lights with high/low beam auto-leveling function


Manufacturer's suggested retail prices

(* Model in the attached photo)

Grade Drive Engine Transmission Prices (yen) Tax
With tax Without tax
Sport 15C Navi Edition FWD 1.5L DOHC CVT
(7-speed Activematic)
1,791,000 1,705,715 50%
15S Navi Edition 1,992,000 1,897,143
20S* Navi
DISI i-stop
5-speed EC-AT
2,429,000 2,313,334 75%
Sedan 15C Navi Edition FWD 1.5L DOHC CVT
(7-speed Activematic)
1,781,000 1,696,191 50%
20E Navi Edition 2.0L DOHC
DISI i-stop
5-speed EC-AT
2,318,000 2,207,619 75%
  • - A separate recycling fee of 13,190 yen (Sport 15C and 15S Navi Edition), 13,740 yen (Sport 20S Navi Edition), 12,670 yen (Sedan 15C Navi Edition) or 13,220 yen (Sedan 20E Navi Edition) is necessary in addition to the prices listed above.
  • - DISI: Direct Injection Spark Ignition